The Key Element for Successful Content Marketing is to Attract Customer Attention!

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How to grab customer’s attention? Do you put yourself in your customers shoes?
The good Content Marketing can hit the right target and catch their eyes for your products / services.

Do you need content for your website, blogs, brochures, e-paper, white paper and case studies, advertorials or your SEO strategy? Then you have come to the right place. As the expertise of providing marketing solution, we can help to write high-quality target-group related content for your communication channels.

More and more users are searching the internet especially for detailed, well informed formatted information to decide which brand to buy. This conduct depends on whether it is a B2C or B2B contact. The better you are able to consult the customer with the text without giving him the impression of wanting to impose, the greater the chance of fuelling the readers enthusiasm for your product. Customers are responsible, want to decide themselves and expect neutral and competent consultation. The better the consultation, e.g. via online channels such as your website or web shops, the more the customer feels looked-after and his willingness to purchase direct or to release his contact data in case of lead generation programs increases significantly.

CONTENT FOR EACH SCOPE OF APPLICATION

Whether it is about explanations, technical descriptions, strategic advisors, product descriptions, purchase advice, news or opinions of analysts – our team is ready for you to communicate with media as we have our journalistic expertise and a large pool of trade authors from all sectors.

As well as pure text production, we also consult you on addressing target groups, the correct implementation of media elements (images, tables, photos, videos, etc.) and take on the entire product control for small as well as large projects at your request.

Our performance spectrum comprises the following work:

  • Text production for print and online
  • Book productions
  • Translations
  • Image selection and design of graphics
  • Video productions, screen casts
  • Author selection and briefings
  • Analyst contribution in cooperation with techconsult
  • Project control, establishment of editorial schedules
  • Maintenance of contexts in Content-Management-Systems
  • Editing for printing
  • Printer processing
  • And much more

Media Gate Group offer consulting service of multiple topics from ICT, Internet and multi-media world for comprises texts and videos form. We also help to draft content for many other industries from the household, energy, automobile, photography, leisure, games, natural sciences sectors and much more.

Contact us for more information and we can introduce you to the entire portfolio, including references.

Attending it-sa 2017 security show? ix/10 will have a special insert. Learn more

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iX extra SECURITY—Security trends 2017 & it-sa Guide：issue in iX 10/17

One of the most recent trends that companies need to deal with today is, on the one hand, digital transformation and the networking of devices – the Internet of Things. These radical changes must also be accompanied by new security approaches to ward off new threats. The second major security issue that companies must consider in their deliberations is the risk of Ransomware.

Online blackmailers are becoming more sophisticated and potential victims need to be able to provide countermeasures. The iX extra deals in detail with these areas, provides an understanding of the problems and shows how they can be solved.

 

The it-sa is one of the world‘s most important trade fairs on IT security. More than 400 exhibitors will be offering the largest range of IT security products and solutions in Europe, including physical IT security, services, research and consulting, at the exhibition center in Nuremberg from 10 to 12 October. Special areas and specialist forums also provide comprehensive information on current topics in management and technology. The it-sa is the starting point for all those who professionally deal with the security of IT infrastructures and decision-makers who are responsible for this

 

Both iX extra SECURITY & it-sa Guide is going to publish with the issue of iX 10/17 on Sept. 28, 2017. If you want to participate in this topical issue, do not hesitate to join us before the chance is gone!

 

Your company is making accessories for Raspberry Pi? c’t magazine special edition is for you!

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A diverse range of hardware and software has been developed around Raspberry Pi, the compact single-board computer, with a highly active community of hobbyists and users. c’t Raspberry Pi 2017 presents this Raspberry world, offers useful tips for getting started and provides expertise for more challenging projects. Many designs and programming proposals give beginners and amateurs instructions on replicating applications as well as ideas for their own ideas.

PLANNED CONTENTS INCLUDE:
Getting started:
• First steps with the Raspberry
• Overview of current hardware and software
• Installation, configuration and networking

Tinkering projects:
• Raspberry endoscope
• Raspberry information display
• Mini PC for less than €100

Fun and entertainment:
• Retro games consoles and accessories
• Internet radio
• CarPi – car infotainment

Networked home:
• Digital electricity meter readout
• Siri, Alexa and friends – homemade
• Telephone-connected Raspberry doorbell

It is undoubted that the future of Raspberry Pi is unlimited. If you’ve already gain the interest in Raspberry Pi, come join us!

This issue will be available on Sept. 25, 2017.

 

Learn everything about the German edition of Make magazine!

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“Learning, making and sharing”, these three basic principles of the international Maker community are still topical today and have enabled numerous open source projects for hardware and software applications using the term „hacking“. Make offers a platform for this creative community to showcase its construction instructions and DIY projects made from old and new hardware components, microcontrollers, electronic parts and traditional materials such as wood, metal or fabric. Creative and surprising ideas and solutions are the icing on the cake.

Editorial staff supports these global maker groups with background articles and news about topics such as microcontroller and embedded development, electronics and digital manufacturing processes like 3D printing and laser cutting. The goal is to inspire the community to work on projects using tools like soldering irons and saws and to further develop their own technical ideas.

There is something for everybody: from interactive art installations to creative and self-programmed home automation.

However, the magazine’s contents do not only apply to electronics experts, but also to ambitious technical artists and creative computer designers.

In addition to the magazine, Make organizes the Maker Faire – a festival for the entire family – where makers, schools, hacker spaces and FabLabs inspire and invite to participate and replicate. Next to private makers, also companies can present their projects and products as sponsors of the Maker Faire.

Find more information about

Make magazine at https://www.heise.de/mediadaten/make/Welcome-to-Make-3196105.html

Make Online at https://www.heise.de/make/

Maker Faire at https://www.heise.de/thema/Maker-Faire

Selling accessories for smartphone photography? Then this special is for you (incl. video)

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The c’t special issue ‘Smartphone-Fotografie’ (Smartphone Photography) is aimed at everyone who has integrated the smartphone in their everyday life and uses it to take pictures. The target group of the special issue is therefore not only ambitious amateur photographers, but also anyone who not only takes photos with their smartphone, but also orders photo products (such as photo albums), edits pictures on their mobile and is interested in other photo accessories including attachable lenses etc.

PLANNED CONTENTS INCLUDE:

Accessories and services

• Presenting useful photo accessories

• Photography with spotting scopes

• Ordering photo products by smartphone

• Securing holiday snaps

• Photo albums

Photo editing

• Photo editing with KI

• Photo editing in the browser

• Better photos with the iPhone

Practical application

• Photo tips for original smartphone photos

• Photography apps

• Children’s photos

• Portfolios of well-known smartphone photographers

• RAW photography

Smartphone-Fotografie’ provides readers with the latest and most comprehensive reports and related knowledge. Come and don’t miss out this chance joining us!

This c’t special issue will be available on September 11, 2017

 

Deep learning, neural networks, AI, Barcelona Supercomputing Center and more: iX 9/17

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iX Issue 09/17 Preview

Market Overview: Engineering
Deep learning, neural networks, machine learning, AI: Software that finds itself, how to solve problems, find connections and adapts to the user’s needs, is to change the IT basic. Amazon, Facebook, Google and so analyze the data gigantic masses of the Big Data era, while Microsoft, IBM and others want to revolutionize AI technology the office workplace. Meanwhile, the technology can be used in any company.

Automated procurement processes
Digitization and industry 4.0 also change the procurement processes in companies. Modern B2B procurement solutions and shopping platforms are to be relieved of routine routines and provide a comprehensive view of the purchasing process. IX provides an overview of providers and current trends.

Memory-centric computer architectures
CPUs are now busy shifting data between different storage types with different access times and transfer speeds. In the meantime, several companies, including Intel, Fujitsu, HPE, are working on architectures in which storage, RAM and cache are growing together and becoming the focus. At the Barcelona Supercomputing Center, researchers are developing data models for the appropriate in-memory applications.

Linux for the industry
In industry, machines have a running time of several decades and the software is also used for the same time. This means a lot of maintenance for the manufacturers. Under the umbrella of the Linux Foundation work companies such as Hitachi, Siemens, Toshiba and Code Think in the project “Civil Infrastructure Platform” (CIP) on a unified software foundation based on Linux for embedded and control systems, which will consist of at least 15 years. iX reports on the current state of the project.

Topic special iX-Extra “Hosting II”
The benefits of cloud services for enterprises are obvious: No initial investments and payment only after use. This is combined with the lack of control over data management. This includes pure software services as well as pre-configured application servers or virtual private servers (VPS). But even complete private clouds can be relocated to a hoster and operated by it securely.

Issue on August 24, 2017

c’t magazine has outperformed their competitors in terms of circulation

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In Germany, printed publications are still widely circulated in the market. According to the Jan. 2017 audited no. by IVW, the German Audit Bureau of Circulation (IVW) since 1949, there’s 1880 audited magazines on the newsstand and distributed and unaudited no. even more 159,841,848 copies of audited magazines distributed per quarter.

Here’s the latest quarter II top IT printed publications audited by IVW FYI.
You may check the info. through IVW site for FREE download the latest audited publications at https://lnkd.in/g3jTmKg

 

IFA exhibitors can draw amazing attention from the public not only on IFA!

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IFA Special 2017, one of the largest technology exhibitions, will soon be held in Berlin during September 1st to 6th. According to the great success from the previous exhibition, with exhibitors from 50 countries and no less then 240 thousand visitors, this year will definitely be a huge one. And of course, Heise online will not going to miss the party! The editors of Heise, the most well-known German publishing house, will be reporting live from IFA about the hot topics about the products and market news and will be giving background reports for the highlights and top topics－from Notebooks to 4K contents, from Virtual Reality and Tablets right up to A/V streaming, smarthome and wearables. Since the readers mostly are from IT and tech industry, this upcoming exhibition will undoubtedly boost the readership! Are you one of the exhibitors? You want to draw more attention than you could on IFA? Adverting effectively is not an easy task, but here is a shortcut provided by Heise online.

Core X arrived. Upcoming 17th issue of German ct magazine going to examine the latest X299 mainboards and more..

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German c’t is the most subscribed computer magazine in the Europe. With the great circulation up to 250 thousand copies and bi-week publication of c’t, your ads and reports will absolutely gain new and more exposure to public, thereby skyrocketing the brand awareness of your company and products! You probably know that X299 mainboards has been in the spot light recently, thanks to the new CPUs released by Intel. All the tech enthusiasts are deeply concerned about the reveal of the new mainboards. In the new issue of c’t, one of the main topics will be introducing the new mainboard, and with the hype, the number of readers will definitely increase.

Here are the main topics of 17th issue of 2017 of c’t (issue on Aug 5th, 2017):

Mainboards for Core X
Mainboards with socket LGA2066 are needed for Intels new high-end CPUs. Those have up to 18 cores and they are called Core X. The boards feature the X299 chip set and they can be equipped with several graphics cards, fast PCIe SSDs and up to 128 Gigabytes of RAM.

New Projects for The Raspberry Pi
c’t has developed four new projects where the Raspberry Pi can show off its versatility, e. g. as a door bell that calls you on the phone or a mobile endoscope. Furthermore we have designed a neat c’t-case for your own retro gaming console.

Backing Up Your Android Phone
Over time your Smartphone gathers lots and lots of irreplaceable data and memories. But Android has no simple way of saving “just anything”. We had a look at Android’s own backup capabilities and compare them to some smartphone vendors’ and third party tools.

Roll Your Own WSUS Updates
A WSUS server distributes updates for all Microsoft products to all PCs in a LAN. But if you use the right tool, it will also take care of third party apps used in your company.

Power Banks and Solar Chargers
When the smartphone battery is flat and no wall socket is in sight, mobile energy sources might just save your day. Large Powerbanks keep you safe for a whole week. Solar chargers and other mobile solutions fulfill the needs of hikers and other fans of outdoor activities.